MAKING aN IMPACT.
A FLEX identity for an INTERNATIONAL PHOTOGRAPHY FESTIVAL focused on bringing community together.
Studio Lidderdale created a visual identity for the first Blast! Photo festival which echoed the unconventional nature of the festival itself. The festival interrupted the landscape and took over city streets, market stalls, city hall and parks surrounding Birmingham in order to share the art of photography with residents. Community involvement was an integral element which we highlighted in a series of films promoting the festival which they starred in themselves. We also created a logo, visual identity and design system which translated into posters, flyers, films, social media content, festival signage, program book, t-shirts, tote bags and a website.
Blast! Photo Festival Project Credits
Identity, Design & Website: Studio Lidderdale
Copywriting: Studio Lidderdale & Matthew Gibbons
Films:
Direction, Editing & Animation: Studio Lidderdale
Filmed with Robert Alexander Films
Copywriting: Studio Lidderdale & Matthew Gibbons